Racing into Style: F1 and Pacsun’s Vibrant Collection

Racing into Style: F1 and Pacsun’s Vibrant Collection

In a high-speed collaboration, Formula 1 and youth retailer Pacsun launched a limited edition branded apparel and accessories earlier this year. But don’t worry, it’s not too late to grab a piece from the expansive collection.

Catering to F1’s ever-expanding young audience, this collection builds on last year’s wildly popular line of neutral-toned graphic tees and loungewear, which flew off the shelves both in-store and online.

This latest 37-piece collection takes things up a notch, introducing brighter and bolder styles alongside co-branded hats, matching sets, jerseys, zip shirts, camp shirts, and even socks – all adorned with iconic decals and racing motifs.

At the time of launch, Oli Boden, Head of Licensing & Gaming at Formula 1, expressed his enthusiasm for the expanded collaboration, saying, “Following the success of the launch of our collaboration with Pacsun last year, it’s great to be starting the new season in style with a more extensive collection of products for fans to get their hands on. The new lines really bring the excitement and fun of the sport to life, as we continue to look for new ways for younger fans to show their passion for F1.”

Brie Olson, Co-CEO at Pacsun, echoed the sentiment, stating, “With increasingly high exposure and demand, we look forward to giving our community and fans the ability to engage further with Formula 1 through our collaboration, especially after seeing the positive response to our teaser drop last year. This collection will also offer more apparel options and extras just in time for the start of the Formula 1 2023 season.”

From XS to XXL, the line is available exclusively in 275 Pacsun storefronts and can be purchased worldwide at Pacsun.com.

The post Racing into Style: F1 and Pacsun’s Vibrant Collection appeared first on Podium Life.

Keep Reading

Rev Up for the 108th Indy 500: Get Behind the Scenes with Bruce Martin

Race Weekend Essentials
Host of Pit Pass Indy, Bruce Martin brings you up-to-day exclusive interviews to be Race Ready for the 108th Indianapolis 500
Read Full Post

Mercedes-AMG PETRONAS F1 Team x Mad Dog Jones x PUMA Premium Collection

Gear
PUMA, in collaboration with the Mercedes-AMG PETRONAS Formula One Team, introduces an exhilarating new collection designed by Mad Dog Jones. This…
Read Full Post

McLaren x New Era Miami Special Edition Bucket Hat

Gear
Get ready to show your McLaren Racing pride in style with the launch of the New Era 2024 Special Edition Miami GP bucket hat. This must-have…
Read Full Post

PUMA x Scuderia Ferrari HP Unveil Miami Limited Edition Collection

Gear
PUMA, in collaboration with Scuderia Ferrari HP, proudly introduces the Miami Limited Edition Collection. This special collection celebrates Scuderia…
Read Full Post